Tuesday, 3 March 2009

The miracle that is artic roll

Guess what's back - yes, the artic roll. I had one yesterday in fact!
For those of you unfamiliar with this miracle in a box - it's sponge cake wrapped around ice-cream and jam. They used to sell them by the truck load back in the 80's but they stopped making them when demand dropped off. Now we're in a credit crunch, and everyone wants cheap and imaginative ways to eat sugar, they've started up again.
I'm pretty sure as a child you used to cook these. Apparently the sponge cake acts as an insulator and stops the ice cream from melting, however, I can't find a recipe anywhere that involves putting the whole thing in the oven, so I'm not sure if I made it up...
It is pretty amazing stuff though - well it was when I was a kid, the one I had yesterday tasted like carpet. I could never figure out as a child why they didn't use sponge cake more widely as an insulator. Surely if it can keep ice-cream frozen for 20 minutes in an oven, it would make a great fire retardant. We should all be putting it up instead of wall paper to fireproof our homes. In fact, I might give that a go this evening...

Anyways, it's Tuesday again, my least favourite day of the week. I cheered myself by applying for a new job this morning - anything beats the one I have.

9 comments:

Michael said...

I just looked at your profile, and you live in London!

I hope you get the job. Then you can treat me to a drink when I come over there. ;)

Michael.

Hillbilly Duhn said...

That sounds interesting. I don't think they have them here in the States though. Similar things maybe.

Good luck with the job!

Amanda said...

I wonder if this is similar to a Twinkie? (in the U.S.)

Amanda said...

you are a smoker, right? well let me just say quitting smoking SUCKS!!! I am on day 3 w/out smoking and i'm sitting here at my laptop "pretending" to smoke a real cigarette (unlit)! lol, its sad.

Steve. x Mark. x Runciman said...

I Love Artic Role !!!

Great blog by the way, keep it up

xx

Elizabeth said...

Kids have a sharper sense of taste. When I ate cholate cade as a kid, it was heaven. I've never been able to get that again.

Elizabeth said...

chocolate and cake, I mean

JoJO a. said...

How many of those artic rolls are you eating?

You've been gone for a while :)

Writers Block said...

Back again - sorry for the delay.

MICHAEL - no probs. Didn't get the job but I'll still buy you a beer!

JoJO - alot my friend - alot (even if they do taste of carpet).